This training pathway will educate small business owners about the importance of having an online presence while explaining the fundamentals of a digital marketing strategy to reach target audiences.
Donor Name: Colorado Office of Economic Development and International Trade (OEDIT)
State: Colorado
County: All Counties
Type of Grant: Training
Deadline: 08/20/2023
Size of the Grant: $5,000
Details:
During this seven week program, business owners will:
- Learn how to establish an online presence and the value of different social media channels
- Attend three no cost consultation sessions
- Learn how to give your business a competitive edge by reviewing website best practices to increase website traffic and improve user experience
- Learn how to implement specific tips to develop your e-commerce site.
From the applications received, 250 will be selected to take this training pathway. 40 of the 250 will be selected to receive a $5,000 grant, based on the performance in the training and presentation of their marketing plan.
Eligibility Criteria and Geographical Regions
- Eligible businesses must:
- have been in operation in the state of Colorado for at least one year
- have 19 or fewer employees, including the business owner, full time, and part time employees. Two half time employees will be equivalent to one full time employee.
- Preference will be offered to businesses located in one or more of the following geographic regions:
- Colorado Opportunity Zone
- Enterprise Zone
- Historically Underutilized Business Zone (HUB Zone)
- Rural Jump Start Zone
- Tier One Just Transition region.
For more information, visit OEDIT.